Own the machine, or have us run it
Most people start in the middle: we run the whole thing for you, on your own trade, and you watch what it books. The licence below that is for agencies who have already seen it work — nobody buys a vertical they have not watched produce something.
The assessment
Your site read the way a search engine reads it, and the platforms standing between you and your customers, named.
- ✓Read-only — nothing on your site is touched
- ✓The platforms currently ranking ahead of you
- ✓Paste-ready markup for what is missing
- ✓No card, no call booked, no sequence
We run it
We operate the whole thing against your brands. Development specific to your business, not a shared roadmap you vote on.
- ✓Everything in the assessment, worked rather than reported
- ✓Written in each brand’s own voice, published under its own name
- ✓Every enquiry into a list you own and can export
- ✓A setup engagement first, then monthly
- ✓Three slots open at the rate they are on now
You run it
The platform licensed to your agency, white-labelled, with each client isolated as its own tenant.
- ✓Your clients, your branding, your infrastructure
- ✓Their data never reaches us — it stays on your estate
- ✓Exclusivity available: we contract not to license a rival in your vertical and territory
- ✓Offered once the managed work has proved itself somewhere you can look at
Why there is no number on this page
Because the work scales with how many brands you are running, and a single figure would be wrong for almost everyone who reads it. A group with forty locations and an agency with four clients are not buying the same thing, and pretending otherwise with one price helps neither of them.
Tell us how many brands you have and you will have a figure in the first conversation, not the third. No discovery sequence, no qualification call before the real call, and no number that moves depending on how keen you sounded.
What we will say on this page: it is monthly and 30-day rolling, with no lock-in and no minimum term. There is a setup engagement before the first month. The assessment is free permanently and is not a trick to get you onto a call — there is no paid audit at any level, because the market price of an audit is zero and we are not going to pretend otherwise.
Why we will not sell it to everyone
βWave was public and free for three months. It is not any more, and the reason is the thing being sold. A tool that wins you work is worth considerably less the moment the firm you are bidding against is running the same one. Exclusivity is the product, and it is worth nothing if we hand it to all comers.
So the licence is capped deliberately. On the exclusive arrangement we contract not to license βWave to another firm selling into your vertical and your territory — in writing, with the vertical and the territory named. That is a promise we can only keep by turning other people down, which is why it is not the cheapest thing we do.
What does not commoditise is somebody competent actually doing the work — knowing which finding is worth a client's hour, writing in their voice, and being reachable when something breaks. That is the managed tier, and it is still the thing most people want.
The practical consequence for you: your content, your contacts and your sites are yours throughout and export on demand. If we part ways you keep all of it. The licence to run the platform ends; nothing you made on it is held hostage.
Five or six managed clients, and then we are full
Worth saying plainly because most agencies will not. Bespoke development per client does not scale past a handful of clients per person, which is exactly why the managed service costs what it does and why there are three slots at the current rate rather than unlimited.
If you want the version that scales to hundreds of subscribers sharing one roadmap, that is a different product and it is not this one.
The free assessment
Free, permanently. Your site read the way a search engine reads it, and the platforms standing between you and your customers, named. Read-only, about ninety seconds.